Monday, September 28, 2009

Book Review: Words That Sell

Richard Bayan's Words That Sell is not just for business people, tho' it is helpful. It's a niche thesaurus for anyone who needs to jumpstart persuasive writing. Bayan divides the book into chapters focused on need--leads, for example--and word type, such as authentic.


Bayan, Richard. Words That Sell. New York: McGraw-Hill, 2006.

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